State of California, Department of Fish & Wildlife
It’s always a challenge working with a state agency where the deciders consist of more “cooks in the kitchen” than an episode of Hell’s Kitchen. But there was no watering down—no pun intended—of this mark created to bring statewide awareness to California’s more sensitive coastal regions. Authenticity beckons, right down to the species of fish and seaweed depicted here.
Beyond my clients, I also partner with design firms, ad agencies and project managers.
Eric Gouldsberry Design/Production
State of California, Department of Fish & Wildlife Client
