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IcoRoom
This ad was part of an introductory campaign for IcoRoom, a portable anteroom that answered the cries of hospital personnel in need of a quick, safe and reliable environment for M. Tuberculosis patients. The action-slanted image sets off nicely against the subtle (yet commanding) headline and the four easy-to-follow selling points below. The campaign helped raised Mintie Technologies sales of IcoRoom by 25%.

Eric Gouldsberry Design/Production
OnRamp Communications Agency
Mintie Technologies Client