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Good Sam Ortho Series Ad Campaign

Good Samaritan Hospital
The last thing that active middle-aged men and women need is to be physically sidelined from a round of golf or tennis. This ad campaign promoting talks by orthopedic experts uses playful headlines, (literally) targeted visuals and refreshing color to encourage the audience.

Eric Gouldsberry Design/Production
Eric Gouldsberry, Allison Everman Copywriting
Stock Photography
Good Samaritan Hospital Client